Poster 2 Analysis

 

This poster is less about the mystery, as this case is 37 years old, plus it uses Richard Ramirez’ mugshot. The most prominent picture of him, it’s a coverage of the events rather than a mystery, however its likely they would’ve kept the killer’s identity secret for those who didn’t know of this. 

 There are 3 fonts, for the tagline, the title and “The Hunt for A Serial Killer” the layout is simple, all the text in the middle to draw the eye in, with the shadow covered killer behind. The colour scheme is simple, using blacks, whites and reds, with Ramirez being shrouded in the dark giving the red streak along his face and the red text makes it eye-catching. The only image used is the Mugshot of Ramirez, with a red line highlighting his eye. The main target audience is likely adults due to the disgusting crimes being too much for young children, the secondary target is still most likely older teens who do criminology